





Laga, an environmentally conscious cleaning product brand, entrusted Designally to lay the foundation for their journey right from the inception. Our collaborative efforts spanned across every facet, starting with crafting a name and tagline that resonated with their commitment to non-toxic and eco-friendly solutions.
Delving deeper, we defined core values, crafted a compelling vision and mission, and meticulously identified consumer personas to ensure alignment with their target audience. Establishing a unique brand positioning and archetype, we breathed life into Laga’s brand personality and messaging, setting the stage for a meaningful connection with customers.
The journey continued with designing a distinctive logo that embodies Laga’s ethos, which was accompanied by comprehensive logo guidelines for consistent application. Building upon this visual identity, we curated a harmonious color scheme, typography, and engaging graphic elements, extending them into impactful package designs and a social media guideline.
Recognizing the digital landscape’s significance, we crafted a user-centric website that highlighted Laga’s values and offerings, facilitating a seamless user experience. From conceptualization to product launch, Designally has been by Laga’s side, playing a role to help shaping element of their journey, reflecting their dedication to non-toxic and environmentally-friendly solutions.